Safe · Comfortable · Reliable
Wheely Good Rides — Research Brief

Market demand, regulatory compliance, and financial viability

A checkable, source-linked research document supporting the establishment of Broome's first wheelchair-accessible taxi service. Every claim below links to its original source.

Prepared July 2026 · Damian Smith T/A Wheely Good Rides · Cable Beach, Broome WA

1. The service gap

Broome has zero wheelchair-accessible taxis

Broome Taxis and Transit, the town's only taxi operator (20+ years), runs station wagons and 8-seater maxi-taxis exclusively. No wheelchair-accessible vehicles exist in their fleet.

Source: broometaxis.com.au — fleet description confirms station wagons and maxi-taxis only

The WA Department of Transport and Major Infrastructure (DTMI) selected Broome to pilot the Regional WAV Taxi Service Grant scheme specifically because of "its lack of an existing WAV taxi service and popularity as a tourism destination."

Source: My Say Transport — Broome WAV Consultation

Broome is classified as a high priority area under the 2025-26 Regional WAV Taxi Service Grant guidelines, eligible for up to $80,000 in establishment funding.

Source: DTMI Grant Guidelines 2025-26 [PDF]

The nearest wheelchair-accessible taxi service is approximately 2,200km away in Perth.

2. Population and demand

Who needs this service in Broome and the Kimberley?

16,959
Shire of Broome population (2021 Census)
41%
Kimberley residents identifying as Aboriginal
+45%
Projected Kimberley Aboriginal population growth 2021–2051
Source: RDA Kimberley / ABS Census 2021 · ScienceDirect — Kimberley ageing study 2026

Disability and aged care demand

The Kimberley-Pilbara NDIS service district covers Broome. The NDIA provides direct planning services in this region. ABS 2022 Survey of Disability, Ageing and Carers found that nationally, 17.7% of Australians have a disability — applied to Broome's population, that's approximately 3,000 residents. In remote and very remote areas, disability prevalence is higher due to chronic health conditions, with Aboriginal Australians experiencing disability at 2.4 times the rate of non-Indigenous Australians.

Source: ABS Disability, Ageing and Carers 2022 · NDIS WA service areas

774,456 Australians benefit from the NDIS nationally (as of May 2026), with 562,034 receiving support for the first time. The Kimberley region has a growing NDIS participant base, particularly in remote Aboriginal communities where accessible transport is a critical unmet need.

Source: NDIS in each state — WA (May 2026)

Aged care growth

Research published in 2026 projects the Kimberley Aboriginal population will grow approximately 45% between 2021 and 2051, with a corresponding increase in age-related conditions including dementia. The study identifies the need to "strengthen the accessibility to culturally safe health, social and aged care services" in the region.

Source: Luke et al. (2026) — Ageing of the Kimberley Aboriginal population, ScienceDirect

Hospital and health services

Broome Hospital (WA Country Health Service) is the Kimberley's primary hospital facility, handling discharges and inter-facility transfers. There is currently no dedicated wheelchair-accessible vehicle available for patient transport upon discharge. The Kimberley PHN Needs Assessment identifies transport as a barrier to healthcare access across the region.

Source: WA PHN Kimberley Needs Assessment 2022-2024 [PDF]

Offshore and tourism

Broome serves as the primary support base for Browse Basin oil and gas operations (INPEX, Woodside). Crew changeovers occur via Broome Airport year-round. During the dry season (April–October), Broome receives significant domestic and international tourism, with Cable Beach and the Staircase to the Moon as major attractions.

3. Regulatory requirements

What DoT, NDIS, and WA law require

A. Department of Transport (DTMI) — On-demand booking service

RequirementDetailsStatus
ODBS authorisationOn-demand Booking Service authorisation under the Transport (Road Passenger Services) Act 2018To apply
PTV authorisationPassenger Transport Vehicle authorisation (on-demand rank or hail category) for each vehicleTo apply
PTD authorisationPassenger Transport Driver authorisation for each driverTo apply
Safety Management SystemWritten SMS covering hazard identification, risk assessment, driver training, vehicle maintenance, complaints handling, and incident reporting. Must be accessible to all staff.To develop
TLIC0026 competencyWAV driver must demonstrate competency in Element 3 (assist passengers into/out of WAV) and Element 4 (drive a WAV taxi)To complete
Camera Surveillance UnitCSU must be installed in the WAV covering all passenger areas from torso up (WAVs may need multiple cameras due to layout)To install
Vehicle standardsMust comply with AS 3856.1:2021 (hoists/ramps), AS 3856.2:2021 (fitting), AS/NZS 10542.1:2015 (tiedowns/restraints), and Disability Standards for Accessible Public Transport 2002Vehicle-dependent
Record keepingTrip records, complaint records, driver/vehicle records — retained 2 years minimumBuilt into booking system
PTSS registrationRegister with Passenger Transport Subsidy Scheme to accept subsidised fares (75% off for WAV passengers)To register
Sources: DoT — What is a booking service · DoT — Safety Management System guide · DoT — Transporting people with disability

Safety Management System template: DTMI provides a free guide with templates at transport.wa.gov.au/safetyresources. The SMS should cover: hazard identification, risk assessment and scoring, control measures, driver training programs, vehicle maintenance plans, incident reporting, and complaints handling. Smaller ODBSs can have simpler systems — the SMS should match the scale of the service.

B. NDIS provider requirements

RequirementDetails
Registration (optional)NDIS provider registration is optional — unregistered providers can deliver services to plan-managed and self-managed participants. Registration required only for Agency-managed participants.
NDIS Worker ScreeningAll workers must hold a valid NDIS Worker Screening Check (or equivalent state check)
NDIS Code of ConductAll workers and providers must comply with the NDIS Code of Conduct
Service agreementsWritten service agreements with each participant or plan manager
Incident reportingReportable incidents must be reported to the NDIS Quality and Safeguards Commission

C. NDIS pricing (2025-26, effective 1 July 2025)

ItemRateNotes
Support worker hourly rate (weekday)$70.23/hrStandard rate; remote loading applies in Broome
Modified vehicle transport per km$2.76/kmFor vehicles with specialised disability equipment (WAV qualifies)
Standard vehicle transport per km$0.99/kmFor standard vehicles
Remote area travel time cap60 min each wayExtended from 30 min for remote areas (MMM 6-7)
Remote loadingUp to 40% price increaseBroome classified as remote (MMM 6) under Modified Monash Model
Category clarification: billing at the support-worker hourly rate is only valid because genuine physical assistance is delivered — helping the client transfer/board, securing the wheelchair, and supervising during transit. This falls under Assistance with Social, Economic and Community Participation (Core Supports), not the separate "Transport"/"Specialised Transport" registration group, which covers point-to-point transport with no assistance component and is quoted/capped rather than billed at the support-worker rate. Documenting this distinction in service agreements protects the billing model if ever queried by a plan manager or DTMI.
Source: NDIS Pricing Arrangements 2025-26 · NDIS Pricing Updates

D. Legislation

4. Financial projections

Cashflow model — Year 1

Billing basis: All NDIS transport is billed as Category 02 — General Transport (Support Item 02_051_0108_1_1) using pre-agreed flat zone rates per trip. This is point‑to‑point wheelchair transport in a modified WAV — not accompanied community access. Flat rates are documented in each client's signed Service Agreement and invoiced directly to Plan Managers. Broome is classified MMM 6 (Remote) under the Modified Monash Model.

Seven revenue streams — one van, multiple markets

Revenue streamWeekly volumeRate per tripWeekly
NDIS General Transport — town medical, BRAMS, KACS, shopping25–30 runs (Mon–Sat)$35–45 flat zone$1,000–1,200
Heliport crew transfers — INPEX Ichthys, Shell Prelude, Woodside Browse3–4 runs$85–120 contracted$285–420
Airport private transfers — door‑to‑door, hotels, resorts3–4 runs$55–85 flat$195–300
Airport shuttle — 14‑seat HiAce, per‑passenger1 full run/day (seasonal avg)$18–20/pp × 14 seats = $252–280$265
Hospital transfers — Broome Hospital (WACHS) facility account5 runs (weekdays)$40–50 contracted$200–250
Hotel & resort drop‑offs — Cable Beach Club, Broome Time, visitors3–4 runs$55–65 flat$180–250
PTSS subsidised fares — 75% fare subsidy (up to $35/trip from DTMI)5–6 runs$40 avg fare (passenger pays gap)$200–240
Total weekly revenue$2,325–2,925
Annual revenue (48 working weeks)$111,600–140,400

Why this works: No single revenue stream accounts for more than ~43% of income. NDIS General Transport is the reliable backbone. Heliport crew runs are the margin driver — year‑round, contracted, invoiced to logistics operators with zero NDIS paperwork. Airport shuttle is a seasonal volume play (one full 14‑seat run = $252–280, roughly 7× short NDIS trips). The rent‑to‑own vehicle payment of $280/week is covered by two heliport runs or seven NDIS town trips — everything above that is operating profit.

Operating costs — Year 1

ExpenseWeeklyAnnual
Rent-to-own vehicle payment$280$14,560
Fuel (est. 600km/week × $2.30/L ÷ 8.6L/100km)$160$8,320
Insurance (comprehensive + public liability + CTP)$110$5,720
Registration and vehicle compliance$1,200
Maintenance and servicing (incl. remote area premium)$4,500
Accounting software (Xero)$600
Phone, data and booking system$1,800
ODBS/PTV/PTD authorisation feesWaived (grant recipient) or ~$500
TLIC0026 driver training$800
Branding, livery and signage$2,500
Consumables (cleaning, PPE, admin supplies)$1,200
Total operating costs$41,700

Year 1 summary

$126K
Estimated annual revenue (base case)
$42K
Estimated annual operating costs
$84K
Estimated net income (before tax)

Sensitivity analysis

ScenarioAnnual revenueAnnual costsNet income
Conservative (50% utilisation — lighter NDIS bookings, no shuttle)$78,000$38,000$40,000
Base case (65% utilisation — as modelled above)$126,000$40,000$86,000
Optimistic (80% utilisation — strong NDIS demand + full shuttle season)$155,000$41,700$113,300
Full capacity (8 hours/day, 6 days, all streams at maximum)$180,000$41,700$138,300

Even at 50% utilisation — the worst case — the service generates $40,000 net income, comfortably above the vehicle payment and all operating costs. The finance is covered at every scenario.

Future capability — Activity Based Transport

Not included in Year 1 projections. When the fleet expands and a dedicated support worker is onboarded, Wheely Good Rides will additionally offer Category 04 Activity Based Transport at NDIS remote rates ($98.32/hr weekday, $137.77/hr Saturday, $177.22/hr Sunday + $2.76/km modified vehicle). This is accompanied community access — where the support worker stays with the client at their destination — and represents a significant future revenue uplift for a multi‑vehicle operation. For Year 1, the service operates as General Transport only: point‑to‑point, flat zone rates, no support‑worker hourly billing.

5. Vehicle compliance

WAV vehicle requirements and sourcing

Australian Standards (mandatory for WAV taxi use in WA)

Import warning: DTMI advises that many imported WAV models (particularly Japanese Welcabs) do not meet the Disability Standards for Accessible Public Transport 2002 due to internal dimensions and door sizes being too small. Before purchasing any imported WAV, email ondemandtransport@transport.wa.gov.au to confirm compliance for commercial WAV taxi use in WA.

Source: DoT — Wheelchair accessible vehicles

Recommended vehicle type

Toyota HiAce Commuter Wheelchair Accessible Van — factory or certified wheelchair conversion, powered rear-lift, Q'Straint certified restraint system, configured to transport up to two wheelchairs simultaneously plus seated passengers. 2.8L turbo diesel or 2.7L petrol, automatic transmission. 14-seat configuration. Source through commercial rent-to-own or approved WAV dealer.

Additional vehicle requirements for WAV taxi

6. Grant funding

WA Regional WAV Taxi Service Grant — $80,000

The Regional WAV Taxi Service Grant is administered by DTMI under the Transport (Road Passenger Services) Act 2018. The 2025-26 round opened 4 September 2025 and closed 2 October 2025. The next round (2026-27) is expected September 2026.

Scoring criteria (out of 20, four equal criteria)

Criteria (25% each)How this application addresses it
Strength of proposal and ongoing viabilityThree-year plan with Year 1 establishment, Year 2 demand proving, Year 3 fleet expansion. Cashflow positive from Month 1. Multiple revenue streams (NDIS, hospital, corporate, PTSS).
Passenger transport / WAV driver skill and experience20+ years offshore logistics experience. Previous NDIS registered provider. 18 months personal carer experience for wheelchair-dependent family member. TLIC0026 competency to be completed.
Detailed costs and quotesVehicle quotes sourced from Westlak Auto (Kenwick WA). Full 3-year cost projections prepared. Revenue model based on published NDIS rates and WA taxi tariffs.
Commitment to grant objectives and community benefitEstablished relationships with BRAMS, KACS, Broome Hospital. Purpose-built booking system with institutional portals. PTSS registration planned. Local resident (Cable Beach).
Source: DoT — Regional WAV Taxi Service Grant Scheme

Key grant conditions

7. Compliance checklist

Launch readiness

A comprehensive 25-step compliance and launch checklist has been prepared covering business registration, vehicle compliance, DoT authorisations (ODBS, PTV, PTD), Safety Management System development, NDIS provider requirements, PTSS registration, insurance, and operational readiness. This checklist is maintained internally and updated as each requirement is completed.

Key milestone dates: DoT grant application — September 2026 round. TLIC0026 driver competency — to be completed prior to launch. Safety Management System — to be developed using DTMI templates prior to ODBS authorisation. All regulatory requirements are documented with direct links to the relevant DTMI and NDIS resources.

9. Driver cost model

What it costs to hire a WAV driver in Broome

Award baseline (Passenger Vehicle Transportation Award, 1 July 2026)

ClassificationCasual hourly rateApplies to
Grade 2$34.96/hrStandard passenger vehicle driver
Grade 3$36.94/hrWAV / specialised vehicle driver (recommended minimum)
Source: Passenger Vehicle Transportation Award MA000063 — July 2026 rates

Realistic above-award rate for Broome

Award minimums won't attract reliable drivers in the Kimberley labour market. Delivery drivers in Broome average $70,000–75,000/yr according to Seek data. A WAV driver carries additional responsibility — wheelchair securement, passenger assistance, NDIS documentation. A 20% above-award casual rate is realistic to attract quality candidates.

ScenarioHourly rateWeekly (30hrs)Weekly (38hrs FTE)
Award minimum (Grade 3 casual)$36.94$1,108$1,404
Above-award target (~20% over award)$44–45$1,320–1,350$1,672–1,710

Full on-cost calculation — one casual driver, 30 hour week

Cost itemWeeklyMonthlyAnnual (48 wks)
Wages ($45/hr × 30)$1,350$5,850$64,800
Superannuation (12% SG)$162$702$7,776
Workers compensation (~2%)$27$117$1,296
Total driver cost$1,539$6,669$73,872

Revenue breakeven per driver: At $55 avg NDIS town trip, you need ~28 runs per week to cover driver cost. At $70 avg (mix of airport and NDIS), it's ~22 runs. At 5–6 runs per day, the driver pays for themselves. Above that, each additional run is margin. The base case revenue model ($126K/yr) comfortably covers one full-time equivalent driver.

Bonus structure option (alternative to flat above-award)

ComponentRateWeekly value (est.)
Base (Grade 3 casual award)$36.94/hr$1,108
Per-trip completion bonus$5/trip$150 (30 trips)
Safety & on-time KPI bonus$100/wk$100
Total effective~$45/hr effective$1,358

This protects the business in quiet weeks (base drops to award) while rewarding consistent performance. A driver doing 40+ runs/week earns above the flat target rate.

Per-driver setup costs

RequirementCostFrequencyNotes
NDIS Worker Screening Check~$100Every 5 yearsMandatory for NDIS billing
DTMI PTD authorisation~$150–200AnnualPassenger Transport Driver — criminal history + medical
First aid + CPR certificate~$150Annual (CPR) / 3yr (FA)Recommended for all drivers
WAV competency training~$300–500One-offWheelchair hoist, tie-down, passenger assistance
Total per-driver setup~$700–950

WAV driver training — online options

No TAFE enrolment is required. Competency can be demonstrated through a combination of:

Practical path for Broome: Complete Q'Straint Securement 101 online (free, 2 hours) + Cerebral Palsy Alliance Transporting Clients online (~$80, 3 hours) + hands-on practice with your own van. DTMI's TLIC0026 requirement is competency-based — not classroom-based. Document your training and have a signed competency log ready for audit. No need to travel to Perth or sit in a TAFE classroom.

Remote town staffing — the partner-of-government-worker model

For future expansion to Kununurra, Halls Creek, and Fitzroy Crossing, the most viable staffing model targets partners of government-posted workers (teachers, nurses, police, departmental staff). These candidates are:

Combined with the WA Government's $80,000 Regional WAV Taxi Service Grant for new towns, this makes multi-town Kimberley WAV expansion operationally feasible — not just financially viable.

10. Community partnerships

Letters of support and referral partners

OrganisationRelationshipRole
Broome Regional Aboriginal Medical Service (BRAMS)Existing relationship from previous NDIS businessReferral partner, letter of support for grant application
Kimberley Aged & Community Services (KACS / WACHS)Known to operatorService partner, facility account for client transport
Broome Hospital (WA Country Health Service)Known to operatorDischarge/transfer partner, facility account
Broome Lotteries House / Broome CircleKnown to operatorCommunity hub, disability advocacy connections
NDIS plan managers (various)Previous business relationshipsClient referrals, plan-managed billing